• We sell homes not houses

    We sell homes not houses

    I was driving back home from showing houses all afternoon on Saturday and I started thinking about the difference between the words house and home. Is there really that much of a difference I asked myself? The answer is yes. There is a huge difference. I discovered that we sell homes not houses. A house is simply a building made of wood, nails, brick or other masonry. It’s finished out with windows and doors, carpet and tile, sinks and tubs. There’s not much to it other than that. It’s an empty shell waiting for someone(s) to fill it. But a home … ahhh…a home, that’s completely different. A home is…